From Concept to Print: A Walkthrough of Our Graphic Design Workflow

The modern business environment is fast-moving, which makes graphic design not only about coming up with something beautiful to see, but also about story telling, establishing a brand identity, and making an impression. It can be a logo, brochure, a package or a large scale print, but the process of taking an idea through various steps of creativity, cooperation, and accuracy until the final printed item is created is long and devoid of mistakes.

We are proud of transforming ideas into professional designs at Orange IT Softwares that are not only beautiful but also work. Our graphic design process also makes sure that all of our projects, regardless of size, are treated equally with respect to attention, creativity and strategy. In this blog, we will guide you through the chronological order of how we actualize your vision, starting with the original thought on your mind to the printed work of art.

Exercise 1: Step 1: Understanding Your Needs.

All great designs begin with listening. We also take time to get to see what you need before we put pen to paper (or stylus to tablet). This involves:

• Getting to know about your brand in terms of mission, vision and values.
• Finding your audience.
• Talking about your project objectives (awareness, sales, branding or education)?
• Examples of the styles that you like or dislike can be reviewed.

The discovery stage will enable us to get the gist of your brand and make sure the design represents you. Even the most innovative design needs this groundwork in order to get it in the air.

Step 2: Research and Inspiration.

After we know what you want, then our designers enter the research stage. We explore:

• The latest trends in design in your industry.
• Branding and positioning of competitor brands.
• Typography, colour psychology and style inspiration.
• Applicable cultural or market factors.

This step makes sure that ideas are not only beautiful, but also strategic. We do not design because it is the thing to do, we design because it makes you stand out in a saturated market.

Step 3: Brainstorming and Idea Formulation.

Having some knowledge, now it is time to brainstorm. There are various directions our team comes up with depending on your needs. These ideas may differ in manner, some are simple and minimalist, some are vivid and energetic.

It is then that we reduce the choices to a few of our best bets that match up with your vision. We can provide you with mood boards, sketches, or digital drafts at this point to give you an idea of direction. Teamwork is essential in this regard, we want you in the decision making on the final direction.

Step 4: Design Creation

The next most interesting step is the implementation of the ideas. Our designers make elaborate mockups using professional software such as Adobe Illustrator, Photoshop, and InDesign. This includes:

• Creating design layouts that are very specific in spacing and alignment.
• Selecting the most appropriate fonts, colors, and pictures.
• Being consistent with your branding.
• Trying various variations to get as much impact as possible.

At this level, artistic skills are combined with technical skills. Each of the elements will be crafted in such a way that your brand story is told in a clear and beautiful way.

Step 5: Feedback and Revisions

Design is a team effort and you contribute the most. We welcome your opinion after we send the first draft. Are the colors brand conscious? Is the typing contemporary? Is the message clear?

We redesign according to your recommendations, narrowing down until the design is 100 percent correct. We are trying to make sure that you not only like the design, but also love it.

Step 6: Preparing for Print

Compared to a digital-only project, printed design needs an added level of accuracy. Our team guarantees at this point:

• Formatting of colors in CMYK printing.
• Clean edge bleed and margin.
• Stunning photos with high-resolution.
• Selecting paper, finish and size of your project.

These technical details can make or break a printed product. A flawless design can look dull or blurry if not prepared properly for print, which is why our designers handle this step with extreme care

Step 7: Production and Printing.

When the files are prepared, we work with reliable printing partners to have your project printed using the best materials and technology. It could be business cards, posters, brochures or huge banners, but we watch the printing process in order to ensure consistency, durability and vividness.

We have built strong ties with print experts to ensure that your end product is not only very handsome, but it is also very premium.

Step 8: Check and Delivery of the Quality.

Our staff conducts high quality inspection before our final product is delivered. We review:

• Color accuracy
• Paper and finish quality
• Sharpness of text and images
• Coherence and general appearance.

We provide you with the finished product only after we are sure that is refined, be it delivering them to your doorstep or fontaining files to deliver them electronically.

Why Our Workflow Works

It might be a bit overboard to our step by step design process, but this is the detail that makes Orange IT Softwares a unique company. Here’s why our workflow works:

• Teamwork: We involve you at all the levels.
• Strategy + Creativity: Our designs aren’t simply good-to-look-at, they do something.
• Precision: Between idea and print, nothing is ignored.
• Quality Assurance: We ensure that the end product would meet your expectations.

Our workflow is designed to help you see your vision come true, whether you’re a startup looking to make a good first impression or an existing brand looking to update.

Projects that we handle.

Our design process is applicable to many types of projects including:

• Paper and stationery.
• Brochures and catalogs
• Packaging and labels
• Posters and banners
• Event materials
• Brand identity and logo.

The process is similar, with every project being unique, but it all boils down to effective communication, creativity, and accuracy.

Final Thoughts

The process of moving a concept to print is also a very interesting process that involves creativity, strategy and technical skills. At Orange IT Softwares, we think each design needs to be not just good-looking but also narrate the history of your brand, reach your audience and create a memorable impression.

We ensure that our projects are handled carefully and delivered with the best through our model design workflow. Between the initial brainstorming session and the last printed piece, you can trust us to make your ideas come alive in the most effective way possible.

And when you are ready to turn your vision into strong designs that will be used, connect with us today. We should do something special–together.